Media is so saturated with ads for anything and everything. In order to stand out you need to make something that stands out. Here is something I created! It is a conceptual makeup ad for Glossier. When creating a conceptual ad, you need to do something out of the box. Almost all of Glossier’s ads are taken in doors and in studios. I wanted to do something outside, showing that the product can be used anywhere. Here is the final ad!
Conceptual Makeup Ad Setup
With this conceptual makeup ad, I placed the product on a balcony with green trees in the background. I then had a friend take a gold reflector to create a warm glow on the product. This way, the product was lit up as well as the background. I love how it came out!
Want to check out more conceptual makeup ads? Check out these!
Want to see more of my product photography? Check out this article!