My favorite photography to do is food and product photography. Since I am going into brand creation and directing, product photography is very important! I think it is fun to experiment with different ways to make a product appealing. For this article, I created appealing food and product photography. When advertising products, they need to persuade consumers that they need/want the product. It must be appealing!

How to Make Food and Product Photography Appealing

Here are a few ways to make your product more appealing!

MaryHolm Appealing Food and Product Photography

Intriguing lighting is a great way to create appealing food and product photography. I love the green lighting I used here to create a cooler effect on this drink. The placement of the light also creates more interesting depths. The water droplets are also a great way to make this product photography better. I had a fast shutter speed while another person sprayed water on to the can. I love the effect it created.

Mary Holm Appealing Food and Product Photography

MaryHolm Appealing Food and Product Photography

MaryHolm Appealing Food and Product Photography

MaryHolm Appealing Food and Product Photography

Another way to create appealing food and product photography is to add props. I could just take pictures of this salsa by itself, but I can create even better pictures with these added props. It can give the consumer an idea of how to use the product!

Mary Holm Appealing Food and Product Photography

Appealing Food and Product Photography: Changing Scenery

MaryHolm Appealing Food and Product Photography

Another great way to enhance your product photography is to switch up the location! This is a makeup product that normally is shot in a studio. But here, I placed this product in the grass next to some flowers and was able to create this unique shot that I love! If you’re feeling bored with your food and product photography, switch up the location!

Want a deeper guide on food and product photography? Check out this article!